Juli 7th, 2010 
Albert Today I read an article from pr-squared and you can see how they pushed out the messages…
Lessons learned:
1. Make the right people talk about it.
2. If you reached the right bloggers the conversation will spread to other blogs and communities.
3. Be unique in the approach.
4. Have a real, great and unique story to tell.
5. Use a personalized message and refer to posts you read on that blog.
Read the full story here: blogger relations case study here.
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